How to use Google Analytics features

How to use Google Analytics features

Google Analytics is jam-packed with features that give you an instant status on your website’s health, mishaps and opportunities. The only problem? Most marketers don’t have some of the best features of Google Analytics enabled—leaving opportunity for optimization on the table.

These five features of Google Analytics are just a few of our favorites:

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The most cost-efficient ways to market your business during COVID-19

The most cost-efficient ways to market your business during COVID-19

In the current climate, many businesses are trying to conserve their money and avoid expensive methods of attracting new customers. Luckily, there are a number of things you can do to attract new business and maintain your customer loyalty without breaking the bank.

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Marketing Your Business In The Midst Of Covid-19: 5 Tips To Stay Afloat

Marketing Your Business In The Midst Of Covid-19: 5 Tips To Stay Afloat

webIf you’re like many business owners out there, the coronavirus pandemic has rocked your world. According to a SHRM study, 62% of small businesses say they have experienced a decrease in revenue since the start of Covid-19. To deal with this change in cash flow, you may find yourself having to change up other processes for the time being, such as your marketing strategies.

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What does South Africa’s COVID vaccine roll-out plan say?

What does South Africa’s COVID vaccine roll-out plan say?

ith the first COVID jabs beginning to roll out, South Africa has announced its plan to reach two-thirds of the population once doses reach its shores. The country is hoping to secure direct deals with manufacturers by February. Shots via the procurement mechanism, COVAX, are expected by the beginning of the second quarter of 2021. Here’s a look at who will get it and how. Read More »

What savvy small businesses are doing to increase sales during COVID-19 crisis

What savvy small businesses are doing to increase sales during COVID-19 crisis

The coronavirus pandemic has plunged the world’s economy into darkness, leaving small businesses floundering.

With face-to-face interaction severely limited, small enterprises need to find dynamic sales solutions to drive profit in the face of continued uncertainty. Read More »